4. Jared Cook
Jared Cook was brought in to replace Hunter Henry in this offense and he is not going to get the same number of targets per game as Henry. In fact, I would bet that Cook has a much smaller impact on the LA Chargers than fans were expecting when the team signed him.
Cook will start the season getting a fair number of targets but at his age I would expect him to regress as the year goes along. The number of targets will start to go down and we will start seeing the young tight ends in the tight end room getting the targets.
That should be the goal, right?
Cook is intriguing as a vertical threat option but with Mike Williams as a better jump-ball option and Tyron Johnson being a better over-the-top option, it is hard for me to see Cook being more than a third or fourth-designed option in the offense.
That changes in the red zone, of course, but Cook will be battling with six-foot-eight Donald Parham for red-zone targets.
I think when it is all said and done, Cook finishes the season with around four targets per game. That number might be higher early in the season but will average out towards the end.
Projected targets: 65